Two all time most popular spokespeople could be related?
Everyone knows Flo the Progressive Girl. She is undoubtedly one of the most successful and longest running spokespeople of all time.
Do you remember Josephine the Plunber? She was the spokesperson for Comet Clenser, during the 1960’s and early 1970’s. She is still alive and kicking at the age of 90.
These two successful and beloved characters have something in common. They are the two most successful spokespeople ever. But suppose I told you that this is not the only thing they have in common.
Flo is is a comically sincere, post-modern Josephine the Plumber who sincerely wants to help people solve a problem. When Josephine was popular, Flo admired her so, and wanted to follow in her footsteps. This is exactly what she is doing now, and has been doing for the last 8 years.
Why would Flo admire Josephine so much and want to follow in her footsteps? Simple. Josephine is her grandmother.